WHICH IS YOU?

designboom competition entry : the laughing cow 90's anniversary

​

throughout its 90 years, “the laughing cow” followed different generations, each with their way of being and peculiarities that made them so unique. this idea is born of the meeting of all these differences, using distinctive brand features, recreating and reinterpreting in new and different "cows" (elvis cow, punk cow or peace and love cow) that everyone could identify and make a smile!